Sandra Vega

Head of Social Media

Sandra is a seasoned professional with over 8 years of expertise in crafting and executing social media strategies across diverse industries. Her journey in social media marketing began within the bustling tech landscape of San Francisco, where she honed her skills catering to a B2B audience. From there, Sandra navigated the dynamic world of food delivery startups, in both Washington and the Bay Area.

As a solo social media manager, Sandra became adept at being resourceful and adaptable, mastering the art of wearing many hats. A pivotal shift came with her relocation to the picturesque Santa Ynez Valley alongside her husband, driven by a shared passion for wine and a desire to delve deeper into the consumer packaged goods (CPG) sector. She got hooked on the winery lifestyle after her first harvest in 2022.

A visual artist, you'll now find Sandra most likely with a camera in hand filming or photographing her peers to share the inside stories of Sandhi, Evening Land Vineyards, Piedrasassi, and Domaine de la Côte. Her passion lies in sharing the compelling narratives and behind-the-scenes moments that breathe life into these exceptional wine ventures.